Alot folks start the floor buying process without arming themselves with a critical piece of information. What is that piece of information? How big is the area you plan on covering? (by the way this leads to other good questions like, how many doorways, what is the layout like, how many linear feet of...
We are shipping so many orders and samples that the volume is tough to keep up! Recently we have had so many orders for samples the guys have been buried. I saw the guys buried at the next day air cut off time and the stacks were piled high of orders still to be...
Our first time ever (and possibly the last – the costs for this are killing me!) we are offering YOU the choice: NO SALES TAX –OR– 18 Months No Payments, No Interest Some states are not subject to tax so feel free to select the 18 month same as cash offer instead. The only...
The world of flooring is getting more interesting by the day. We are seeing some really cool 2008 introductions including the new lines from Ming Dynasty, True Flooring, Saso and many more. I expect to see some really cool new introductions of “NEW” species used for flooring over the next couple months. I don’t...
I may have already mentioned this, but I have to say the new colors in True woods laminate collections, but it deserves repeating. One of the things that I really like about the newer laminate stylings from Armstrong, Pergo, Westhollow, Quickstep as well as some of the other brands is the realism of the...
I think it is tough for folks to navigate the floor buying process in general. In my past article “Steve’s Stages of Floor Shopping” I pointed out that a process that begins with excitement soon turns to frustration because the flooring market itself can be tough to navigate. One guy says his 49 cent...
Recently Pergo was sold to a new company here in North America after a few years of difficult times. The Swedish based company had a series of challenges most of all massive competition after they created the category in North America back in 1996 starting with launching the line at Color Tile. (The old...
Too often I think as an industry we find ourselves rushing to develop new product and get them to market quick. Sometimes that is not the right approach. In the case of handscraped laminate we started carrying Wilsonart, Quickstep and other brands of handscraped laminate almost immediately, but with some mixed results. We talked...
